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How does a YouTuber like ImInFlame avoid copyright claims while using popular music?

I've been really intrigued by the success of YouTubers like ImInFlame, who create fun and fast-paced edits about characters from various gacha games. However, I can't help but wonder how he manages to use a lot of copyrighted music without facing copyright claims. Is he able to monetize his videos, or does he rely on sponsorships instead? I'm also interested in making similar content, but with less editing and more narrative, and I'm concerned about the potential for copyright issues.
taylorheberttaylorhebert

Answers (3)

From my experience, the key to avoiding copyright claims often lies in how transformative your content is. ImInFlame likely adds enough original commentary and unique editing to his videos that they qualify as transformative under fair use. The more you edit and add your own spin, the better your chances of sidestepping claims.
christinecarlsonchristinecarlson
When I started my channel, I found that using short segments of songs with added context, like sound effects or character dialogue, helped me avoid issues. My first video received a claim for using one song, but my second, which was much more transformative, didn't get flagged despite using several songs. This shows that how you incorporate music can make a difference.
osalazarosalazar
It's also important to note that using copyrighted music can sometimes lead to a split in revenue. Many creators, including well-known ones, might get their videos claimed but still make money through ad revenue sharing with rights holders. So, it’s possible that while ImInFlame uses copyrighted music, he’s not necessarily losing all his revenue.
kellyfrenchkellyfrench

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